The Viscounty has left a rich patrimonial legacy spread throughout the territory with castles, strongholds, old quarters, monasteries, places of worship …, and a large number of stories, intrigues and betrayals linked to one of the lineages with more renown of the Catalan nobility and a key figure, who was Bernat II de Cabrera.

The FEDER operation “Tourist-cultural product Viscounty of Cabrera” is aimed at structuring a cultural and tourist proposal around the patrimonial legacy and the historical story of the viscounty of Cabrera

Purpose of the Project:

To highlight the tangible and intangible heritage of the Viscounty of Cabrera, generating a powerful joint proposal to attract new cultural and tourist audiences to the participating municipalities, through the promotion of cultural and economic activity around the resources linked to the Viscounty

Actions:

Conceptualization: selection of key elements, definition of the global story and each element, image of the product brand.

Valuation of elements of tangible and intangible heritage: signage of elements and locations, design of itineraries, virtual interpretation.

Adequacy of interpretive spaces:

Interpretation Center of the Viscounty of Cabrera in the castle of Montsoriu

Dissemination and Research Center of the Mayor’s Office of Montsoriu (Arbúcies)

Integration of the existing offer: web portal (promotion and marketing) of the viscounty of Cabrera and integration of the existing offer in the portal

Creation of complementary offer: development of new products, experiences and services in public-private collaboration.

Marketing, promotion and marketing support: publishing of graphic and multimedia materials, promotional and marketing actions, incorporation of the product into the territorial tourism strategy.

This project is co-financed by the European Regional Development Fund of the European Union in the framework of the ERDF Operational Program of Catalonia 2014-2020